Lyle & Scott x NSS Sports: Where Football Meets Fashion
At Lyle & Scott, we’ve always been driven by the belief that sport and style are inseparable. That’s why we were honoured to host an exclusive event at the NSS Sports venue in Milan, a gathering that celebrated not only our heritage in football but also the vibrant community that continues to support us.
The event was a celebration of football, culture, and social causes, all of which are deeply embedded in the ethos of both Lyle & Scott and the teams we partner with. One of the highlights of the evening was the unveiling of our new football kits for St. Ambroeus FC, a Milan-based club that exemplifies the spirit of community both on and off the pitch.
St. Ambroeus FC is much more than a local football team. Founded as a grassroots initiative, it has grown into a pillar of the Milanese community, offering support to refugees and using football as a tool to foster inclusivity and social change. The club is deeply involved in charity work and social causes, making a meaningful difference for those who need it most. Despite their relatively modest stature in the footballing world, St. Ambroeus FC boasts a fiercely loyal and passionate fanbase who recognize the club’s profound impact on the local area.
At our event, we showcased these new kits as a symbol of both St. Ambroeus’ community-driven ethos and Lyle & Scott’s dedication to providing quality, stylish gear that resonates with the modern football scene. The kits, crafted with meticulous attention to detail, combine our signature design elements with innovative materials that support the performance needs of players while paying homage to our heritage. The iconic golden eagle, featured on each piece, serves as a reminder of our Scottish roots and our commitment to excellence, both on and off the field.
The evening was also marked by a curated exhibition that highlighted the journey of Lyle & Scott’s relationship with football. From our origins in the Scottish Highlands to becoming a global symbol of style and sportswear, the exhibition provided guests with an insight into the evolution of our brand, showcasing how we have remained true to our core values of craftsmanship and innovation while continuously evolving to meet the demands of contemporary football culture.
At Lyle & Scott, we are proud of our heritage and the impact our designs continue to have on both the sport and the communities that cherish them. The NSS Sports event was a reminder of the powerful connection between football, fashion, and social change, and we are excited to see how our journey on and off the pitch continues to unfold.